Event organizers need to do a better job at measuring and reporting the results of programs to their business sponsors.
When and why to hire a fundraising consultant
There are three key periods in designing effective sponsorship relationships that last well beyond the initial cheque presentation. Here’s a checklist for event organizers covering proven activities that will help secure a win-win agreement with the right business sponsor.
A list of accounting standards that support ethical fundraising.
An article arguing against paying development professionals based upon the amount of funds raised.
There are many situations in which charitable receipts may be improperly issued. Here is a brief summary of some of the more common instances of the improper issuance of charitable receipts.
Throw away those pewter pins and plaques and get out your phone books. New research shows that donors don’t want formal recognition, just information.
Direct marketing is: “An interactive system of marketing which uses one or more advertising media to effect a measurable response and/or transaction at any location.”
Size counts! The bigger it is, the better it is! That’s your house mailing list I’m talking about, but the statement is true only up to a point. Your list might be too big!
Results of a US report exploring the legalities of cause-related marketing and commercial/nonprofit product advertisements.
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