You’d be hard-pressed to find a nonprofit organization that doesn’t spend an incredible amount of time focused on resource development. As a result, some organizations establish their own foundation – known as a “parallel foundation”.
An interview with one of North America’s leading authorities on fundraising communications.
Charities and nonprofits are getting better at reaching out to the public via TV ads, radio spots, lotteries, newsletters and the like. But is it all getting too overwhelming for John Q. Canuck, and is there a limit to his generosity?
How long do most of your donors contribute to your organization before they walk away? One year? Five? Ten? You should know.
How to evaluate your invitation method based on desired audience.
Benefits and challenges of setting up an endowment fund for charity, as well as how to market these funds to your donors.
It’s not always clear what the value of a gift in kind actually is, which makes filling out a charitable tax receipt that much harder. Adam explains who is responsible for determining the fair market value of such gifts, how that assessment is carried out, and the risks involved if charities aren’t diligent about the process.
What kind of response rates do your direct mail fundraising letters generate? It all depends on the kind of mailing we’re talking about.
Adam reviews the CRA requirements for official donation receipts, the penalties for non-compliance, and some of the common questions that charities face when accepting gifts from donors.
It’s critical to understand what hidden costs might accompany fundraising campaigns and it’s best to discover them before you go over budget and risk losing the confidence of your board and donors.
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