Homes for Dinner 2023: Redesigned

We invite you to join us at Homes First’s annual signature fundraising event, Homes for Dinner 2023: Redesigned!  This year, the event is returning to in-person, being held on November 18th, 2023, at The Globe and Mail Centre in Toronto! The event promises an unforgettable evening with all proceeds going towards supporting our city’s most […]

Virtual Youth Entrepreneurship and Public Relations Certificate

YOUTH Write Your Own SUCCESS Story! Don’t drop out of school – Create and Enpower & Launch Your Own Success! GOAL for YOUTH: Giving Youth the sense of purpose, safety, support and validation they need to overcome mental health challenges. Youth are unstoppable, passionate, smart, adaptable and natural entrepreneurs, communicators, politicians and change makers. NCYMH’s […]

Five steps to maximize your strategic partnerships

Go beyond a traditional sponsorship agreement with a strategic partnership.

The Paradigm Shift™: The ecosystem of brand, cause and consumer

As the way that Canadians contribute continues to evolve, it is essential that Canadian charities keep up with their own evolution.

Me and my corporation: A tale of interest and impact

Corporate partnerships come with their fair share of complexities, questions and concerns. But, as a growing number of nonprofits choose to bed with the private sector, obviously benefits abound as well. So how does the sector find the right balance in its marriage with corporate Canada?

Marketing for the Cause: A Growing Trend in Corporate Philanthropy

Article looks at what cause-related marketing is and offers some tips on how to go about developing a corporate partnership for this purpose.

Cause Related Marketing: An Introduction

This article introduces cause related marketing and outlines things to consider before entering into such a partnership.