Original Broadcast Date: March 10, 2022
Summary: Understanding the digital marketing ecosystem will help your nonprofit succeed in 2022 and beyond. In this webinar, we’ll take you through the stages that users go through when interacting with your nonprofit online. We’ll then explain the best tools to use to move these users through your digital marketing funnel, from awareness, to engagement, to action.
Resources from this webinar
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About the presenters
Simon Choy
Simon Choy, founder of ConnectAd, helps charities obtain and manage free advertising through Google Ad Grants. His expertise in the program has led to a 100% application success rate and he has worked with 350+ nonprofits and has managed over $75 million in Ad Grant funds. He is also certified by Google as an online advertising expert and regularly blogs as a thought leader on Google Ad Grants.
Ilia Khairetdinov
Ilia Khairetdinov, the Business Development Manager at ConnectAd spends his time discussing strategy and growth with nonprofits. His extensive experience in the nonprofit and start-up space allows him to deeply understand the challenges organizations face, especially when it comes to digital marketing and strategy.
“This was the best webinar from Charity Village I have attended. I was glued to my screen the whole time. And 18 months into the pandemic and after watching a zillion webinars, my engagement was a testament to the quality of the speakers and the topic.“
– Past CharityVillage Webinar Participant