How to strengthen your nonprofit’s digital marketing strategy: 7 simple steps

A nonprofit’s digital communication strategy is vital to their long-term sustainability. Beyond diversifying the way an organization fundraises, a cohesive and integrated digital communications plan can also help build and sustain growth. Unfortunately, learning about and implementing the use of...

5 tips to increase member retention with an engaging onboarding experience

You want to increase your association’s member retention. You have a limited budget. You have limited staff resources. How can your limited resources get you the biggest impact? This article will explore the connection between a strong onboarding experience and...

How your website relates to Google Grants: Part 2

This is the second installment of our two-part series on how your website can affect your Google Ad Grant. Read part one on website compliance here.  The Google Ad Grant Program gives eligible nonprofits $10,000 per month in free in-kind advertising to fund...

How nonprofits are using the Google Ad Grant to respond to & recover from COVID-19

Over the past few months, it’s been inspiring to see the resilience & resourcefulness of nonprofits in the face of crisis. I wanted to share six ways our nonprofits have been using the Google Ad Grant with us to respond...

Spotlight on social media: How to craft an editorial calendar

This post is part of Spotlight on Social Media Strategies, a new series designed to help you make the most of the changing landscape of social media. Be sure to check out our other posts in the series, Performing a Social...

Three shifts your nonprofit needs to make right now to pivot your brand after COVID-19

From personal to professional, COVID-19 has shaken up our worlds. No one has been left untouched, especially in the nonprofit sector. The challenges of the pandemic have been more pronounced for some non-profits than others, though.  Why?  Because so many...

10 steps to upgrading your website with Kristi Porter

Have you ever been on a website where you just click and then you don't know where you came from? You don't understand where things are and then you keep clicking and can't get back to where you want to...
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