An organization may boast an executive director with years of experience in the voluntary sector, a top-notch communications coordinator, a board filled with the most impressive experts in their field, and a dedicated volunteer base. But without one key element,...
In my work with civil society organizations around the globe over the past year, I can’t tell you how many times this statement about technology by Jonathan Peizer has come to mind: “It is not about choosing the right technology...
These days, more and more nonprofits are deliberately developing their brand. In a time when budgets are stretched and there are so many competing priorities within organizations, how are they finding the financial resources to invest in branding? While a...
Habitat for Humanity is an organization on the tip of many tongues these days. Not surprisingly, with undeniable signs of poverty and homelessness all around us, the nonprofit’s message speaks loud and clear: Help us break that vicious cycle by...
"Urgent vote TOMORROW!" "Your account balance is overdue." "Hurry, final sale ends tonight!" With so many other, potentially more urgent messages competing for your e-mail list members' attention, what can nonprofits do to maximize the likelihood that their e-newsletters will...
We live in a world of too much information at our disposal, 24 hours a day, seven days a week. In this world of information uber-overload, we go about trying to influence one another with factual data, rigorous argument and...
I sit on a charity board where some of the staff are very worried about some potential legislation harmful to our cause, and want to lobby against it. Is this ethical for a charity? Is it legal? It is quite...
How many of us look at the dashboards in our cars? A dashboard keeps track of things like oil and fuel levels, temperature and mileage and provides us with helpful information to take action based on the indicators. Just like...
I’ve learned many things from my time spent working at a public broadcaster. Some lessons stemmed from positive experiences. Others, well, not so much. For instance, I’ve seen firsthand the disastrous effects resulting from an organization’s decision not to prioritize...
If you’re a nonprofit or charitable organization with a mandate that frequently requires you to dialogue with government officials, you’re likely already aware of the Federal Accountability Act (FAA). If you’re not aware, you should read this. Last December, in...
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