How to Maximize Donor Retention and Raise More for Your Organization

Original Broadcast Date: April 27, 2023. Summary: Nonprofits and charities know they need to invest their time into what will be the best return on their efforts. But how do fundraisers know where to invest and what strategies will help them...

The Fundamentals of Email Marketing for Nonprofits

Original Broadcast Date: November 17, 2022.  Summary: Email marketing is an important communication channel for nonprofits. Whether you’re sending newsletters or fundraising appeals, you can personalize your messages and connect with donors via emails better than you can with traditional advertising....

Email marketing 101: How to create effective email fundraising appeals

Whether you’re trying to engage first-time donors or boost the generosity of recurring ones, one of the biggest pain points nonprofits have is getting their message heard.  With so many distractions competing for your donor’s attention, it can be hard...

Online giving here to stay among all ages

Want to learn more on this topic? We’ve interviewed the author as part of our podcast CharityVillage Connects: The Time is Now: Why Canadian Nonprofits Must Digitize to Survive which can be accessed here.  The COVID-19 pandemic led to an...

Great Canadian Giving Challenge and a chance to win $20,000 from CanadaHelps is just around the corner!

As many charities know all too well, summer months often mean a rise in temperature and a dip in donations. It was eight years ago that CandaHelps launched the Great Canadian Giving Challenge, a month-long event in June, aimed to...

The importance of communications measurement: Are you using the right metrics?

As a nonprofit, it can be difficult to come up with funding for marketing initiatives. So, when you do have budget to spend, it’s important to make the most impact with that money.   But how do you know if your...

Data tracking for a successful fundraising event

A successful fundraising event that brings in funds for your cause - the ultimate goal. But how do you measure whether your event is a success? How do you tell which channels are working so you can double down and...

Creating a Digital Marketing Funnel in 2022: Google Ad Grants and Beyond!

Original Broadcast Date: March 10, 2022 Summary: Understanding the digital marketing ecosystem will help your nonprofit succeed in 2022 and beyond. In this webinar, we’ll take you through the stages that users go through when interacting with your nonprofit online....

How to craft effective email campaigns 

Email is one of the most powerful marketing tools, but it’s often under-utilized by non-profits. Your email subscribers are a highly-engaged audience who want to hear from you – but are you communicating with them regularly?   According to Campaign Monitor,...

CharityVillage launches new podcast exclusively for Canada’s nonprofit sector

Additionally, CharityVillage announces affiliate partnership with Everything Podcasts to help nonprofits across Canada break into the podcast market  February 28, 2022 // TORONTO, ON CharityVillage is proud to announce the launch of CharityVillage Connects, a new podcast series exploring current issues...