Inspired by a generous grant from Heritage Canada and the support of additional sponsors, the Canadian History of Social Change is a multimedia project published by SEE Change Magazine documenting 10 social change movements in Canadian history (with a particular...
Charities and nonprofits often consider adults with a stable income as their primary fundraising demographic but should not forget the generations that follow. While young adults, particularly college and university students, may have restrictive budgets, they are a crucial force...
They are two words that have influenced online activity - and the art and science of triggering it - more even than "click here" and "sign in." "Skip Ad" was introduced in YouTube videos in 2010, as a way to...
We are living in a digital age. This is not shocking news to anyone at this point, it is simply reality. We have an online presence regardless of whether or not we are avid social media users. Even those who...
We've seen many different fundraising campaigns in Canada over the last few years – Giving Tuesday, the Ice bucket Challenge, and others - which capitalize on a propensity for donors to buy into unique, disruptive giving opportunities for their favourite...
If you use social media, chances are that you've been asked to sign a petition in support of a cause, a political candidate or the passage of a law. Often, the petitions that get the most attention and signatures are...
Today’s media industry is constantly in flux, with 24-hour news cycles demanding journalists keep to tight deadlines. What’s more, Canadian media has experienced a ‘slimming’ in recent years, with Rogers, Bell Media and Postmedia Network all experiencing redundancies. This landscape...
Want to learn more on this topic? We partnered with the author for a free CharityVillage webinar on May 19, 2016. Click here to watch the full recording. Does your board talk more about controlling costs and less about generating...
How easy is it for you to find a story to tell? Whenever I talk to nonprofit professionals about storytelling, the thing that consistently stops many of them from telling stories is finding stories to tell. This is especially true...
Putting on an awards gala, orchestrating a day-long river cleanup or coordinating a shelter adoption event are just a few examples of critical nonprofit work that relies on a lot of volunteers to be a success. Yet these marquee events,...