Silent, live or online: Which style of auction is best?

Are event auctions more trouble and work than they are worth? And is silent better than live? Online better than silent? Each style of auction has its pluses and minuses. Guests do enjoy them. Sponsors love that they can place...

Effective event tools and tips

Most not-for-profit organizations host events; these can be in the form of a fundraising activity, a board meeting or a myriad of situations where individuals are brought together to further the mission of the organization. This article offers tools and...

Events without fundraising

As a nonprofit, is there any point in holding an event that is not also a fundraiser? There are many reasons to hold an event, and even as a nonprofit organization, they do not necessarily all have to be fundraisers....

How to market your event

What are the best ways to advertise and promote our events? There are many ways to promote your event: Mailings to past attendees and donors. Approaching your sponsors and asking them to send out information about your event to their...

Tips for frugal fundraisers

Is there such a thing as event planning on a shoestring? Any cost-saving tips or frugal fundraising ideas? Event planning is not about dollars and cents, but about the dollars being spent making sense, and in the case of fundraising...

Making your event stand out from the crowd

There are so many fundraising events out there. How can we stand out from the crowd? Judy's Response: There are many ways to stand out from the crowd. Today, sponsors and guests alike are looking for cutting edge or custom...

Charitable gaming ethics and issues

Gambling has been a part of human society for centuries. Whether one is motivated by the search for quick riches or the adrenaline rush that comes with teetering on the edge of success (or defeat) at the betting table, people...

What do the sponsors want from me?

What are corporate sponsor clients looking for these days from nonprofit organizations? How do they want us to make special events different, more unique? Corporate clients are looking for custom creativity, not cookie-cutter events. They are looking to be leaders...

You had me at the invitation!

How important is the invitation? Does the actual style/type of invitation make a difference in whether or not people accept? The invitation is extremely important - the look, the feel of the paper, layout, the font, the language used, the...

The advantages of branding your event

Do you think it's necessary to create an event theme logo or event brand when doing nonprofit fundraising events? Does it help gain recognition or make the experience - and the sponsor and fundraising cause - more memorable? Event branding...